Wendy Mayhew

Wendy Mayhew is the author of WISER: The Definitive Guide to Starting a Business After the Age of 50, a speaker and entrepreneur, with more than 40 years of experience successfully launching and managing businesses across Canada.

She pioneered new practices in the real estate, wine and education sectors before founding the communications agency Mayhew & Associates, which grew to sales of $3 million with only one employee.

Based on her own experience, and after seeing the need for practical business support amongst older demographics, Mayhew launched WISE: Seniors in Business, to support entrepreneurs through speaking, presentations and online resources.

Wendy's is also the host of the CrossGen Founders Podcast, a matching platform for entrepreneurs over the age of 50 to find a co-founder under the age of 40.